CHAAN CHAAN: F1 de Mercedes Benz

• Set Decorator TBDDDD
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For the exclusive "CHAAN CHAAN: Mercedes Benz F1" event, I had the pleasure of collaborating as Set Decorator on an experience that merged the cutting-edge of Formula 1 with Mexico's rich pre-Hispanic heritage. The challenge was to create an immersive environment where Mercedes Benz's automotive sophistication coexisted harmoniously with the mysticism and grandeur of our ancestral cultures.

My role involved transforming the space so that every corner evoked a unique visual narrative. We incorporated pre-Hispanic decorative elements, textures, and symbolism, designing a setting that served both as a backdrop for a formal launch event and a vibrant after-party. The goal was to transport attendees to an atmosphere where past and future met, offering a memorable and culturally enriching experience that reflected Mexico's magnificence and Mercedes Benz's innovation.